Malaysian employers to be ‘reviewed’ by staff
New feature on Jobstreet.com publishes personal feedback on organisation
The rise of online ‘employer reviews’ has caused nervousness among HR departments across the globe – and Malaysian organisations will now enjoy their own moment in the spotlight, with confirmation that the country’s largest jobs portal is to encourage employees to share their opinions of their employers with the world.
Jobstreet.com has launched a ‘Company Reviews’ feature which allows jobseekers to read personal experiences from employees before they turn up for an interview. Detailed reviews and a star rating will be listed on each organisation’s profile, along with basic information about the business and the jobs available.
“Through this new feature, candidates get insights into the working reality of organisations in Malaysia and are empowered to make informed career choices,” says Jake Andrew, chief product officer at Seek Asia, the parent company that owns Jobstreet.com. The reviews will be rolled out to Singapore, Indonesia, Vietnam and the Philippines, he confirmed.
The concept of transparency isn’t unfamiliar – many hotels and restaurants are regularly rated by their customers on sites like TripAdvisor. But the rating of organisations by employees is less common, with the global leader in the field, Glassdoor, enjoying relatively limited penetration in Asia to date. Andrew says many Asian organisations are still not used to this level of transparency, so Jobstreet.com does face challenges in getting them to embrace it. He says it will benefit employers which may see more relevant and fitting job applications, as well as receive honest feedback on employee perception. Naturally, there is concern about negative feedback or false information but organisations can respond to each review, and are encouraged to provide information on their work environment.
Jobstreet says is taking the effort to explain its new initiative and its benefits to employers before the reviews are published. “As the market leader, we need to work out how we are going to handle this and educate the employers accordingly,” says Andrew. So far, about 1,000 reviews on different Malaysian organisations, including Jobstreets.com itself, have been published.
In other parts of the world, HR departments have been torn over how to respond to online reviews by staff. Some have simply ignored Glassdoor and its imitators, while others have proactively responded to negative comments by taking to the sites to promise to improve their practices. A UK tech business was recently ridiculed after it was reported that it had offered staff vouchers to write positive Glassdoor reviews.